Based on RDA’s data science and geospatial expertise, Explorer solutions incorporate deeply insightful geospatial data, like; market potential models, site performance prediction, point & click audience finder, geoSmart & geoTribes segmentation, household demand & economics data, consumer psychology and media consumption, as well as top tier third-party data.
RDA specialises in incorporating customer and transaction data into bespoke Explorer solutions using its in-house geospatial data processing, segmentation and predictive modelling capabilities.
Explorer solutions are cost effective & rapidly deployed, based on inbuilt data and point & click analytics configured through an enterprise-grade rights management system and supported by the RDA technical team. Clients only pay for the functionality, data and time period they need.
The geoTribes Explorer is available in Australia, New Zealand, Canada, USA and Great Britain.